Thirty Seconds to Mars
American rock band renowned for genre-blending sound and cinematic live performances.Formed in Los Angeles in 1998 by brothers Jared and Shannon Leto, Thirty Seconds to Mars gained global fame with albums like 'A Beautiful Lie' (2005) and 'This Is War' (2009). Known for conceptual artistry and intense fan engagement, they hold a Guinness World Record for most shows on a single tour.
- The band's name originated from a thesis about human evolution claiming we're 'thirty seconds to Mars' technologically.
- Faced a $30 million lawsuit from EMI in 2008 for contract breach; fans protested with 'A Message to EMI' viral campaign, leading to renegotiation.
- Set a Guinness World Record in 2011 for longest concert tour (309 shows across 60+ countries in under 2 years).
- Frontman Jared Leto's dangerous stage antics include climbing rigging without safety harnesses during performances.
- Fanbase 'The Echelon' co-created choir vocals for 'This Is War' and funded the 'Hurricane' music video via crowdsourcing.