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YOASOBI is a highly influential Japanese music duo formed by Sony Music Entertainment Japan, known for creating songs based on short stories and novels. Formed in November 2019 by producer Ayase and vocalist Ikura (Lilas Ikuta). Debuted with the viral hit "Yoru ni Kakeru" (Racing Into The Night). Dominates Japanese and global charts with a unique "novel into music" concept. Releases music primarily under Sony Music Labels.

• YOASOBI's unique concept involves commissioning short stories from various authors (often via platforms like Monogatary.com) and transforming them into songs, blending narrative depth with pop music.
• Vocalist Ikura performs under the stage name "Ikura" for YOASOBI while maintaining a separate, highly successful solo career as Lilas Ikuta, showcasing remarkable artistic range.
• Producer Ayase gained initial fame composing Vocaloid songs on Nico Nico Douga and YouTube before forming YOASOBI, bringing a distinct digital music production style to the duo.
• Their song "Idol," the opening theme for the anime "Oshi no Ko," achieved massive global success in 2023, breaking records on Spotify and Billboard Global charts, becoming one of the most-streamed Japanese songs ever.
• Despite their massive success, the duo deliberately maintains an air of mystery, rarely appearing unmasked in early promotions and focusing attention on their music and the source stories.