Ruth B: The Vine Sensation Turned Singer-Songwriter
Canadian singer-songwriter who gained viral fame through social media before establishing herself as a contemporary pop artist.Ruth B rose to prominence in 2015 after her song 'Lost Boy' went viral on Vine. She later signed with Columbia Records, releasing her debut album 'Safe Haven' in 2017. Her music blends introspective lyrics with minimalist piano-driven pop, earning nominations at the Juno Awards and Canadian Radio Music Awards.
- Her breakthrough began with a six-second Vine clip of 'Lost Boy' – a song inspired by the TV series 'Once Upon a Time' – which accumulated millions of loops before she'd even recorded the full version.
- Despite immediate label interest after her viral success, Ruth B insisted on finishing high school before pursuing music full-time, prioritizing education amid sudden fame.
- Her debut album 'Safe Haven' explores themes of solitude and self-discovery, reflecting her transition from an anonymous teenager to a public figure.
- She maintains creative control by writing all her songs alone, often composing melodies and lyrics simultaneously at the piano.